by FMR Global | Dec 7, 2018 | Did you know?, Innovations HealthCare
Emerging countries are experiencing continuous population growth that has quickly outpaced the quality of their stagnant healthcare delivery infrastructures. The so-called BRICS countries (Brazil, Russia, India, China, and South Africa) are the most rapidly developing...
by FMR Global | Dec 1, 2018 | Did you know?, Innovations HealthCare
Unlike other industries, drug companies cannot decide to place their products on the market alone. A national agency makes the final decision and must also approve the selling price. This price does reflect not only the perceived value for the end user but also the...
by FMR Global | Nov 7, 2018 | Did you know?
Since the first gene sequencing discoveries of the 1960s, the importance of DNA in medical research has constantly been increasing. Gene therapy is the process by which a similar, healthy gene replaces an abnormal gene. Nearly 6,000 illnesses caused by genetic defects...
by FMR Global | Nov 1, 2018 | Did you know?, Innovations HealthCare
Data collection techniques have been quickly evolving in the new digital landscape, leading to sweeping changes in the upstream marketing process as well. In the past, pharmaceutical companies came to marketing agencies with a precise question; it was up to the...
by FMR Global | Oct 7, 2018 | Did you know?
Marketing for pharmaceutical companies has changed in recent years. Physicians are no longer the only targets for marketing campaigns, as empowered patients now have an increasing say in the final decision on treatment. Internet searches for medications and...
by FMR Global | Oct 1, 2018 | Did you know?
More and more companies from outside the pharmaceutical industry are investing in this sector, having noted its huge potential for growth. The Internet giant Google recently won a patent for a connected wristband to treat cancer. The wristband is used in conjunction...
