Quantitative Market Research

Interviews are carried out by telephone by an interviewer who reads the questions on the screen, enters the answers via their keyboard and records answers to open-ended questions :

  • Centralisation of calls
  • Elimination of risk of errors when working through the questionnaires
  • Automatic monitoring of questionnaire coherence
  • Management of complex files and quotas
  • No data entry stage (saves time and decreases risks of error)
  • Automatic management of appointments and reminders
  • Random rotation of items

 

The survey is sent by email to respondents who complete it alone or together with the interviewer :

– Possibility of achieving large samples with an interesting benefit / cost ratio
– Sending of personalized emails
– Automatic monitoring of answers
– Management of complex files and quotas
– Day to day updates on progress of fieldwork
– Possibility of viewing visuals, films and hearing audio recordings

Moderators carry out interviews face to face with a tablet on which the fieldwork manager has first transferred all the information required for the purposes of the survey (questionnaire, quotas…)

The moderator reads the questions on the screen, enters answers, plays audio recordings, and records answers to open-ended questions :

– Possibility of showing digital photos or even videos on the screen
– Automatic monitoring of coherence of answers
– Management of complex files and quotas
– Day-to-day updates on the progress of fieldwork
– Transfer of data via WIFI by interviewers (saves time and secure)
– No data entry stage (saves time and decreases risks of error)

FMR GLOBAL HEALTH creates customized ad hoc panels of clients and prospects based on the criteria you have defined.

Once HCPs or patients have registered on the panel, they volunteer to answer the questions you wish to ask them throughout the year.

FMR GLOBAL HEALTH is a full-service provider:
– Recruitment of targets
– Interviews (online, telephone, face-to-face)
– Panel management
– Compensation for panelists
– Treatment and analysis of the data from each wave
– Consolidation of the various waves
– Reporting

FMR GLOBAL HEALTH offers you the possibility to meet physicians of different nationalities attending the same international congresses as you

– Questionnaires administered using tablets in the aisles of the exhibition area, or at the congress exit points :
* Recruitment criteria, profiles and questions defined with our client
* Representative samples of congress attendees

– This corridor survey can be completed with the addition of IDIs outside the congress, in a studio or hotel equipped with the necessary viewing facilities.

FMR Global Health is the health research arm of FMR Global Research

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